Get the Apple HomePod for $50 off from Costco
In the U.S., Apple's HomePod smart speaker is trying hard to gain traction. Technically, in the U.S. it is the third horse in a two-horse race between category creator Amazon, and Google. One of the reasons is that Apple came late to the dance, with the device launching in February instead of last December when it might have grabbed some holiday sales. Another issue is the price. At $349, the HomePod is a premium priced device. The final issue is Siri. As Google Assistant and Alexa battle for supremacy among virtual digital helpers, Siri struggles to keep up with the pair.
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