Bixby will gain third-party app support soon as Samsung tries to properly challenge Amazon

Samsung was a latecomer to the flourishing virtual assistant market, releasing Bixby around a year after Google’s own belated answer to veterans Siri and Alexa. But while Google Assistant’s rise was fast and steady, capitalizing on the company’s artificial intelligence prowess, Bixby had great trouble growing smarter and more popular.

It certainly didn’t help the chaebol’s cause that there was no Bixby-powered smart speaker rival for the likes of the Google Home, Apple HomePod, and Amazon’s extensive Echo family.
The way Samsung shoved the voice assistant down the throat of high-end ...

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